Your website isn't bringing you clients?
High-performance digital assets for your business.
Talk directly with the creator, not a salesperson.
For SMBs, professionals, and local businesses who want a website that works for them — not a digital business card nobody searches for.
Our standards
⚠ Sound familiar?
Is your current website costing you clients?
Is your site slow?
Every extra second of loading time costs you 7% of conversions. Your clients won't wait.
No leads for months?
A website that doesn't generate leads is a cost, not an investment. Your competitors are collecting the clients you're losing.
Endless maintenance costs?
Plugins to update, slow hosting, constant vulnerabilities. Your WordPress site is draining your time and money every month.
Solutions for those who accept no compromises
The Power of Custom Code
Websites built to sell, not to collect dust.
No pre-made templates. Just clean code that Google and your clients will love.
Get found by those already searching for you.
Being online isn’t enough. I put you in front of the right eyes, at the right time.
Does your site look stuck in 2010?
Let’s give it a refresh. Not just aesthetics: real, measurable performance on PageSpeed Insights.
Don’t know where to start? Let’s figure it out together.
Strategic digital consulting: analysis, roadmap, and hands-on guidance for your business.
Why Hand-Coded?
Standard Site vs RL Web Studio Site
Standard Site (WordPress)
- ✗Slow — weighed down by dozens of plugins
- ✗Constant mandatory updates
- ✗Vulnerable to attacks and malware
- ✗Monthly maintenance fees
- ✗Generic template, identical to thousands of others
RL Web Studio Site
- ✓Loads in < 1.5s — clean code, zero waste
- ✓Minimal maintenance — no plugins to update
- ✓Maximum security — no attack surface
- ✓Yours forever — no mandatory platform fees
- ✓Unique design — custom-built for your brand
Portfolio
Selected Works
SMB Consulting
Multilingual corporate website
The Black Key Club
App Development & Membership Platform
Vesuvio Experience
SEO Strategy & Local Marketing
Testimonials
What our clients say
"Riccardo completely transformed our online presence. The site is blazingly fast and clients find us right away on Google. Tangible results in just a few weeks."
Sarah Maria Badalucco
CEO, SMB Consulting
"Incredible professionalism. He immediately understood our restaurant's needs and created a site that perfectly reflects our identity. Online bookings increased by 40%!"
Giuseppe Russo
Owner, Vesuvio Experience
"Finally a professional who keeps his promises. Our new site loads in under 2 seconds and we've already received several qualified leads. Highly recommended!"
Laura Mastroni
Founder, EdilMastra
About Me
Your competitive advantage
I'm Riccardo Latino, freelance Web Designer & SEO Specialist. I help entrepreneurs and professionals transform their online presence into a tool that works for them, 24 hours a day.
No agencies, no middlemen. You work directly with me — from strategy to code, from SEO to design. Direct communication, set timelines, zero surprises.
My approach? Understand your business first, then build the digital solution you actually need. I don't sell websites, I build digital assets that generate results.
Riccardo Latino
Web Designer & SEO Specialist
Deadlines met, always. It's a matter of mutual respect.
Fast sites, optimized for Google and your users.
How I Work.
From first contact to your site going live — in 5 clear steps.
Discovery call
15 min · free · no obligation. I understand your goals and tell you right away if I can help.
Analysis & proposal
I analyze your industry and send you a detailed proposal with timeline, costs, and deliverables.
Development with checkpoints
I build the site with regular updates. You see progress in real time and give feedback.
Launch & optimization
Final testing, performance and SEO optimization. The site goes live on the agreed date.
Post-launch support
30 days of free support included. Then you choose: monthly package or on-demand support.
Contact Me
Let's talk about your project
Fill out the form and get a free 15-minute analysis of your current website. I'll send you 3 priority improvements — no commitment, no cost.
✓ Who it's for
- Businesses with a slow or outdated site
- Those who want more clients from Google
- Those starting from scratch online
✗ Who it's not for
- Anyone looking for a $50 website
- Those expecting results "tomorrow"
- Large companies with an IT team
📍 Based in Spain, I work with clients in Italy and across Europe. Communication in English, Italian and Spanish.
✎ Request your free analysis
15 min · 3 priority improvements · zero commitment
FAQ. Tough questions.
Let's talk straight, no jargon.
How much does a website cost? ▼
Every project is different, so I prefer to discuss the budget during a free 15-minute discovery call. We'll go over your goals, complexity, and timeline together — and I'll provide a detailed, no-obligation quote.
What I can tell you right away: every project includes responsive design, basic SEO optimization, hosting setup, and 30 days of post-launch support. No hidden costs, no surprises.
Will you build me another WordPress site that keeps crashing? ▼
No, I don't use WordPress. I write code by hand (HTML, CSS, JavaScript) without CMS, plugins, or pre-built themes. In practical terms:
- Performance — load times under 1.5s, PageSpeed score 90+
- Security — no vulnerable plugins to update
- Minimal maintenance — no automatic updates that can "break" the site
The trade-off? Content changes require a technical intervention (mine or yours, if you're comfortable with HTML). For sites needing frequent updates, I evaluate the best solution on a case-by-case basis.
Do you only work with clients in Italy? ▼
No, I work with clients across Europe. I'm based in Spain and communicate in Italian, English, and Spanish. All projects are managed remotely with scheduled calls, screen sharing, and real-time previews. Remote collaboration is my standard workflow — not a fallback.
Do you offer support after the site launches? ▼
Yes. Every project includes 30 days of free post-launch support for fixes and minor adjustments. After the first month, you have two options:
- Monthly package — monitoring, backups, content updates, and priority support
- On-demand support — you only pay when you need a specific change
Hand-coded sites require far less maintenance than WordPress (no plugins to update, no conflicts), so management costs stay low.
How long until we go live? ▼
It depends on the project's complexity. Here are typical timelines:
- Landing page — 1-2 weeks
- Showcase site (3-5 pages) — 2-3 weeks
- Complex project (e-commerce, WebApp) — 4-8 weeks
Timelines include design, development, revisions, and testing. Before starting, we agree on a precise delivery date and I stick to it.
Still have questions?
💬 Let's chat on WhatsApp